For nearly three decades the world watched China’s economy develop at an extremely rapid pace. Foreign companies invested in China to build factories that produced billions of products for export in the global marketplace, earning it the name, “the world’s factory.”
However, the story is much more complex today. Chinese labor isn’t as cheap as it once was and competition among Chinese and foreign companies is fiercer than ever before. As a result of this new business environment, Chinese executives want to go global themselves. They want to invest in international markets to be closer to their customers and acquire established Western companies to gain access to advanced capabilities including technology, talent, and global brands.
The big question is: What does it mean for each one of us?
What You Will Learn
I always adopt a hands-on approach, and tailor my presentation to meet the specific goals of each organization. However, in general this presentation answers the following questions:
- Motivations: Why are Chinese Companies Going Global?
- Readiness: Are Chinese Companies Ready to Go Global?
- Approach: How Are Chinese Companies Entering Global Markets?
- Impact: What Are The Costs and Benefits of Chinese Investment Overseas?
Organizations who want to communicate to their employees and other constituents that China is much more than the world’s factory, and Chinese firms will greatly impact the way we compete, consume and connect. I have spoken on this topic to a wide array of audiences—businesspeople, MBA students, policymakers and government officials.
This presentation can be delivered as a keynote or workshop, ranging from 30–90 minutes long, depending on your needs. The ideal keynote length is 45 minutes.
- Audience members will be convinced that Chinese companies are no longer staying in China, and that their global expansion has implications for all of us
- Audience members will gain practical frameworks to understand different aspects of this complex trend
- Audience members will receive case studies of relevant Chinese companies that are expanding internationally
- Audience members will leave with actionable steps they can implement immediately
- I am the author of an award-winning book on this topic, China Goes West: Everything You Need to Know About Chinese Companies Going Global (Palgrave Macmillan)
- China Goes West received strong endorsements from top leaders representing Lenovo, PepsiCo, Harvard University, Peking University, ABInbev, the American Chamber of Commerce in China and the European Union Chamber of Commerce in China
- I have personally worked closely with hundreds of senior executives from Chinese and Western multinational companies
- I am regularly quoted on this topic by mainstream media outlets including the Wall Street Journal, Financial Times, The New York Times and Bloomberg
The Next Step
Thank you for considering me for your event. You can take the next step by checking my availability. Just click on the button below. I will get back to your right away.